We start by identifying how mail supports your marketing strategy. Whether mail is a component in nurturing, education or driving to an event, we'll clearly define targeted lists and expected return based on industry standard benchmarks. Next, our creative team will produce standout designs that ensure your pieces break through the mailbox clutter.
By tracking promotional codes, as well as increases in digital traffic and inbound requests, we'll determine the effectiveness of each mail piece. Then, we'll compare the results with >span class="s1">rest of your marketing mix, to better understand how direct mail can be most effective in helping to reach your marketing goals.